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CASE STUDY
Gutter Cure
For Gutter Cure, we collaborated with the company to enhance its online presence through website design, copywriting, and SEO services. Our team's expertise in these areas helped Gutter Cure achieve their goal of having a lead-generating website. With a strategic approach, we were able to create an appealing and user-friendly website design that conveyed their brand message and values effectively. Check out our work below to see how we helped Gutter Cure improve their online presence through outstanding website design.
WEB DESIGN, COPYWRITING, SEO
THE PROBLEM
Gutter Cure's website was outdated, non-interactive, and bare. They wanted a new website that focused on lead generation, SEO, and showing off their work.
THE GOALS
1: Revamp the design of the website to be attractive, user friendly, and easily navigable.
2: Employ several call to actions within the site to increase the chance of capturing leads from visitors.
3: Build out the sites to be more than one page to help with SEO, keyword amplification, and to educate customers on Gutter Cure's offerings.
THE RESULTS
BUILD OUT SERVICE PAGES FOR SEO
Originally, Gutter Cure only had a website with 1 page in total. The new site has 11 pages in total now, each with its own content that helps with SEO.
CALL TO ACTIONS
In order to generate leads through a website, its important to have plenty of CTA's. Gutter Cure's site has over 50 CTA's on the site encouraging customers to either call or fill out a quote form.
KEYWORD INTEGRATION
All the copy on Gutter Cure's site is strategically written to hit keywords for their local area and their services. This will lead to more people finding their site when searching for gutters in the Nashville area.
SUMMARY
In all, our work for Gutter Cure has led to an attractive website wireframe that tells their story, convinces customers to get in touch, and has all the necessary keywords to show up for SEO. This website can continue to be worked on in the future by adding blogs, more SEO integrations, and service pages. Gutter Cure will be able to use this website as a landing page for their ads, leading to consistent leads being generated.